Go Heels Productions and the Creative Services department have been named finalist for three videos for the 2022 SVG College Sports Media Awards.
Presented Annually, the SVG College Sports Media Awards in association with NACDA have recognized the best in class in college sports video production. Over the previous decade, SVG has celebrated those who have pushed the envelope and set a higher standard for all who are part of this talented industry.
Carolina has been named a finalist for Outstanding Live Game Production, Outstanding In-Venue Video, and Outstanding Social Media Video.
“This is an outstanding opportunity to showcase the content we produce for the ACC Network/ESPN as well as inside our venue on campus and on social media.”, said Ken Cleary, Associate Athletic Director of Go Heels Productions.
OUTSTANDING LIVE GAME PRODUCTION – COLLEGIATE ATHLETICS – NETWORK-SUPPORTED
University of North Carolina (Go Heels Productions) | NCAA Field Hockey Championship: Michigan vs. North Carolina
This was the COVID-delayed NCAA Field Hockey National Championship for the 2020-21 season, played on May 9th, 2021. UNC was the host institution for the event and Carolina was the first school to ever produce a national championship broadcast for ESPN out of it’s on-campus production control room inside the Woody Durham Media and Communication Center.
This event was staffed entirely with the Go Heels Production staff, students and freelancers on the crew. The only ESPN personnel to take part in broadcast were the game announcers, who were calling the game remotely from home. The game was produced by Paul Beam and directed by Evan Badler.
This was the third game in 3 days, broadcasting the two national semifinal games two days prior.
OUTSTANDING IN-VENUE VIDEO – COLLEGIATE ATHLETICS
University of North Carolina | UNC Basketball Trailers
This series was developed as an In-Venue series to get Carolina fan excited for each contest. Played before the team takes the floor of the Dean E. Smith Center, these videos had multiple people collaborating on them.
The script was written by GoHeels.com Columnist Adam Lucas, was voiced by various Tar Heel Basketball greats. Go heels Production staff as well as members of the Creative Services department including Josh Reavis – Editor/Videographer, Ryan Schmidt – Editor/ Videographer, Ken Cleary – Producer, Adam Lucas – Script Writer, Gary Paczesny – Videographer/Producer contributed to these videos.
OUTSTANDING SOCIAL MEDIA VIDEO – COLLEGIATE ATHLETICS
University of North Carolina | Final Four Trailer
Shot and edited for the Tar Heel run to the 2022 National Championship game, this video was pushed on social media. It garnered close to a half-million views on social platforms with close to 100,000 engagements. This video was edited in Chapel Hill with content shot in New Orleans and sent back.
The script was written by GoHeels.com Columnist Adam Lucas, was voiced by the Iron-5 (starting 5 players)! Members of the Creative Services and Go Heels Productions team creative this content including Josh Reavis –Videographer, Ryan Schmidt – Editor/ Videographer, Ken Cleary – Producer, Adam Lucas – Script Writer, Gary Paczesny – Videographer/Producer.
Winners will be selected by a panel of judges and announced at the 14th-annual SVG College Sports Media Awards in association with NACDA which returns to an in-person ceremony at the SVG College Summit in the Omni Atlanta Hotel, Atlanta, Ga. on June 13 at 5:00 p.m. ET.
Go Heels Productions will produce over 150 events both for ESPN/ACC Network as well as in-venue productions from the three control rooms inside the Woody Durham Media and Communications Center. The Creative Services unit will produce over 1,500 pieces of content this school year that promote and tell the stories of Carolina Athletics; its student-athletes, coaches, staff and administration.
The Tar Heels are joined by seven ACC schools who are also nominated for awards in various categories and divisions including Clemson, Duke, Louisville, Miami, Notre Dame, Syracuse, and Virginia Tech.